Calls arrive while you work
You are on a roof, driving or talking to a customer when the phone rings. Without a clear missed-call plan, that homeowner may call the next roofer before you finish the job.
Websites for roofers
We build websites for roofers that turn local searches into properly detailed enquiries. Your site, reviews, tracking and missed-call support work together, with website packages from £1,295 plus monthly care from £59. Built for roofers across Newcastle and the UK.
From £1,295
Fixed website build price
£59 monthly
Required Website Care
£169 monthly
AI Receptionist alone
12 months
Minimum monthly term
Most roofing customers search when something has already gone wrong. They need a leak stopped, tiles replaced or a full roof priced. They search on Google, check a few names, read reviews and call the firm that looks trusted and ready. Your website needs to help them choose you quickly.
A basic website often shows a phone number, a few service names and some old photographs. It does not explain your experience, cover the areas you serve or collect enough detail to price the job. That means more back-and-forth, weaker enquiries and calls going to a competitor.
The problem
You are on a roof, driving or talking to a customer when the phone rings. Without a clear missed-call plan, that homeowner may call the next roofer before you finish the job.
A short list saying roofing, repairs and guttering gives customers little to compare. They cannot see whether you handle their exact problem, property type or urgency.
Messages often arrive without a postcode, photographs, roof type or description of the damage. You waste time chasing basic facts before knowing whether the job is worth visiting.
What you get
Every client also takes Website Care at £59 a month. Everything else is modular.
The cost of a ringing phone
Most calls that go unanswered do not leave a voicemail. They ring the next Roofers on the list. Put your own numbers in.
Roughly
of work walking to competitors every month
Stop missing themAssumes 85% of missed callers ring someone else and 40% of answered enquiries become jobs. Typical UK trade figures; adjust the sliders to your own.
Pricing
Every client also takes Website Care at £59 a month. Everything else is modular, so you only pay for what you actually need.
£1,295
A credible presence that turns visitors into enquiries.
Best for: Sole traders and small teams who need to look established and get the phone ringing.
£1,995
For businesses losing work to missed calls.
Best for: Established businesses that cannot answer the phone while they are on a job.
Everything in Essentials, plus:
£2,495
For businesses ready to buy leads through Google.
Best for: Businesses that want to turn ad spend into booked work, with the tracking to prove it.
Everything in Complete, plus:
Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.
All prices exclude VAT.
Monthly
Website Care is required for every client. Add anything else when you need it, and drop it when you do not.
£59 a month
Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.
£169 a month
Answers every call 24/7 in your business name, takes the job details, qualifies the caller and texts you immediately.
A human receptionist costs £24,000 to £28,000 a year. A live answering service runs £200 to £450 a month.
Price on application
Answers visitor questions on your site around the clock, using only what it has been taught about your business, and captures the enquiry before they leave.
Most visitors will not ring and will not fill in a form. They ask one question, get no answer, and leave.
£449 a month
Campaign management, bid and budget optimisation, ad copy testing, negative keyword management, landing page optimisation and a monthly reporting call.
Your ad spend goes direct to Google and is never marked up. Minimum recommended spend is £400 a month.
£249 a month
Two optimised pages or articles a month, local SEO, Google Business Profile posts, citation building, rank tracking and monthly reporting.
£99 a month
Plans, writes and posts your social media to Facebook and Instagram. You approve a month of content in one sitting.
£49 a month
A marketing plan built around your business, broken into weekly tasks, so you always know the next thing to do.
£75 a month
An additional 2 hours a month for changes, new pages and seasonal updates.
Bundles
The same modules, priced lower when taken together.
£199 a month
Saves £29
£595 a month
Saves £82
£795 a month
Saves £141
No Upfront Option
No setup fee. A template site built for your trade, with hosting, care and the AI receptionist included. For businesses who want to start now without the upfront cost.
Start with no upfront costQuote request
Two minutes of questions and we will send back a real number, not a range. Website packages start at £1,295, ecommerce from £2,495, and there is a no upfront option at £199 a month.
The result
Your forms and receptionist collect the roof type, location, problem and urgency. You start calls with useful facts, rather than asking the same basic questions from scratch.
Your website and Google Business Profile explain your services and service areas clearly. Customers in Newcastle and surrounding towns have more reasons to choose your business.
Missed calls receive an answer in your business name. Urgent details reach you by text, helping you decide whether to call back, attend or arrange the next step.
One trade, the full picture
The website, the search rankings and the paid clicks are one system, not three purchases. Each has its own page, written for roofers.
Also for you
Marketing for roofers from £1,295. Get found, win more roofing enquiries and manage every lead with one UK-wide service. See what is included.
Read moreThe free traffic
Rank for the searches your customers actually type, in the towns you actually cover.
Read moreThe paid traffic
Google Ads priced against your real job values, so every click has to justify itself.
Read more01
You cannot answer every call while you are on a roof, driving between jobs or dealing with a customer. Your website works during those gaps. It explains your services, shows where you work and gives people a clear next step without waiting for you to call back.
We build the site around the jobs you want more of. That might include roof replacement, flat roofing, slate and tile repairs, guttering and fascias, chimney work, leadwork, emergency roof repairs or roof surveys. Each service gets useful information, strong proof and a clear route to enquire.
Your website becomes the centre of the operation. Your Google Business Profile points people towards it. Your adverts send ready-to-buy visitors there. Quote forms collect the details you need. Reviews and project photographs give customers reasons to trust you before they pick up the phone.
02
People rarely search for a roofer in the abstract. They search for a roofer near Newcastle, a flat roofing company in Gateshead or emergency roof repairs in Sunderland. We build your pages around the places and services you genuinely cover, so the right local customers can find you.
Your Google Business Profile is the listing that appears in Google Search and on the map. We help keep its services, areas, opening times, photographs and contact details accurate. We also plan regular updates and support review activity, giving Google and customers fresh evidence that you are active.
Our roofer SEO work is written for real searches and real decisions. We cover common concerns such as written quotations, insurance, guarantees, roof access, weather delays and repair versus replacement. We can target Newcastle upon Tyne, Durham, North Shields, South Shields and other areas across your patch without pretending to serve places you do not.
For a roofer website Newcastle customers can trust, local detail matters. We can build relevant pages for Gateshead, Sunderland, Durham, Whitley Bay, Wallsend, Jarrow, Washington, Cramlington and Blyth, where those areas match your service plan.
More detail
The rest of what roofers ask us, tidied away. Open what you need.
A message saying "How much for a roof?" gives you almost nothing to work with. We build quote forms that ask for useful details without making the customer feel like they are completing paperwork. The result is a better starting point for your call or site visit.
The form can ask what work is needed, where the property is, whether the problem is urgent and what type of roof is involved. Customers can describe leaks, missing tiles, damaged flashing or gutter problems. They can also upload photographs, which often saves an unnecessary first visit.
Every enquiry is sent to you clearly, with the information grouped in one place. You can see the customer's contact details, job type, location and urgency. That helps you sort genuine roofing work from vague price shopping and respond with the right questions.
We also make the phone number easy to find. Someone with water coming through the ceiling should not hunt through a menu. They should be able to call, request a callback or send the details while you are safely finishing the job.
Roofing work is expensive, disruptive and difficult for a homeowner to judge. Customers want to know that you turn up, explain the problem honestly and leave the property tidy. Your website needs to answer those concerns before they compare you with another roofer.
We show your reviews beside the services they support. A review about a roof replacement helps someone considering the same work. A review about an emergency repair reassures a customer who needs help quickly. This is more convincing than placing every review in one buried page.
After each completed job, we can help create a simple review request process. The customer receives a prompt while the work is still fresh in their mind. Good feedback can then support your Google Business Profile and your website, instead of being forgotten in old messages.
Photographs add another layer of proof. We can organise before-and-after images, close-ups of leadwork, finished flat roofs and clean guttering. We also make room for genuine qualifications and insurance details, including NFRC, CompetentRoofer, TrustMark, CHAS and fully insured status where they apply.
A missed call can be a lost emergency repair, survey or replacement job. Our AI Receptionist answers 24/7 in your business name, including when you are on a roof, under a vehicle or speaking to another customer. It gives callers a helpful first response instead of sending them to voicemail.
It takes the job details, records the caller's contact information and sorts the urgency. A suspected leak, storm damage or water entering a property can be marked differently from a routine quotation. It then texts you the details immediately, so you can decide what to do next.
The AI Receptionist costs £169 a month on its own. It is £199 a month with Website Care. That bundle includes the receptionist and the essential hosting, security, backups and support your website needs. You get one joined-up service rather than another separate answering arrangement.
It does not pretend to inspect a roof or promise a price. It collects the facts clearly and passes them to you. You stay in control of the work, the quotation and the customer relationship.
Local search builds over time. Google Ads can put your roofing service in front of people who need help now. We manage campaigns around services such as emergency repairs, roof replacement, flat roofing and roof surveys, with landing pages built for the searcher's exact need.
Google Ads Management costs £449 a month. It includes campaign management, bid and budget changes, advert copy testing, unwanted search filtering, landing page improvements and a monthly reporting call. Your advertising budget is paid directly to Google and is never marked up by us.
You see more than clicks. Call tracking shows which adverts produce calls, and forms show which searches produce enquiries. We can record useful outcomes such as a site survey booked, a quotation sent or a job won. That gives you a clearer view of which roofing work your budget is attracting.
Ads work best when the rest of the system is ready. A clear service page, quick response, useful quote form and missed-call plan all help turn an expensive click into a genuine opportunity.
A new website is not the finish line. Roofing customers search for different services throughout the year. Storms can increase emergency repair searches. Autumn brings gutter and roof maintenance concerns. Home improvements and property sales can increase demand for surveys, leadwork and replacements.
SEO and Content costs £249 a month. Each month includes two useful pages or articles, local search work, Google Business Profile posts, local listing work, position tracking and a reporting call. We build content around the questions customers ask before contacting a roofer.
The work can explain repair choices, roof survey findings, flat roof options, slate matching, chimney pointing and what customers should expect from a written quotation. Helpful content gives people confidence and creates more routes into your services.
You can add Automated Social Media for £99 a month. It plans, writes and posts to Facebook and Instagram, ready for you to approve in one sitting. The Intelligent Marketing Coach costs £49 a month and turns your marketing plan into weekly actions you can complete around roofing work.
Essentials costs £1,295 and gives you a credible presence that turns visitors into enquiries. It suits a roofer who needs a proper website, clear service pages and a stronger first impression. Complete costs £1,995 and suits a business losing work because calls are missed.
Growth costs £2,495 and is for roofers ready to buy leads through Google. It combines a stronger website foundation with the marketing work needed to make paid traffic useful. We will recommend the right starting point after looking at your services, areas and current lead flow.
Every client must have Website Care at £59 a month. It includes hosting, website security, daily backups, software updates, uptime checks, up to 30 minutes of content changes each month and email support. Your site needs this care because an unattended site can become slow, outdated or unsafe.
If you want to start without the upfront build payment, the no upfront option is £199 a month on a 24 month term. It includes a template site built for your trade, hosting, care and the AI Receptionist. All prices exclude VAT. Build payments are 50% on signing and 50% at launch.
The honest comparison
It is a fair question, and it deserves a straight answer rather than a sales pitch.
If you simply need a basic online presence, a low-cost website builder may be enough. Somewhere to point people who already know your name. If that is genuinely all you need, do that and spend the money elsewhere. We would rather tell you that than take a fee for something you will not use.
Our websites are designed for established businesses that want Google traffic to turn into calls, enquiries and customers. Copy, tracking, conversion setup and ongoing management are built in. That is a different product solving a different problem, and it is priced accordingly.
A £199 builder site
Fine for a basic presence. Not built to win work.
A Look North website
Built so search traffic becomes booked jobs.
Who writes the words
A £199 builder site
You do, usually at 11pm, into a blank box.
A Look North website
We do. Copywriting for every page is included, written around the jobs you actually want.
Whether it shows up on Google
A £199 builder site
It will rank for your business name. Not much else.
A Look North website
A page for every service and every town you cover, structured so each one can rank.
What happens to an enquiry
A £199 builder site
A contact form emails you. If you miss it, you miss it.
A Look North website
Quote forms written for your trade, instant SMS and email alerts, and every enquiry stored so none are lost.
When the phone rings and you are on a job
A £199 builder site
It goes to voicemail. Most callers hang up and ring the next business.
A Look North website
Our AI receptionist answers 24/7 in your business name, takes the details and texts you straight away.
Knowing what is working
A £199 builder site
A visitor counter, if that.
A Look North website
Call tracking, conversion tracking and call attribution, so you know which clicks became real jobs.
Getting reviews
A £199 builder site
You remember to ask, sometimes.
A Look North website
Review generation set up so a request goes out after every job, with the results shown on your site.
What happens after launch
A £199 builder site
Nothing. It sits there until you cancel the subscription.
A Look North website
The Marketing Coach gives you a plan broken into weekly jobs, so the site keeps earning its keep.
Who owns it
A £199 builder site
The platform. Stop paying and it disappears.
A Look North website
You do. The code, the domain, the hosting account and the content are yours.
Speed on a phone
A £199 builder site
Template bloat, often slow, which costs you rankings and visitors.
A Look North website
Built mobile first, because that is where almost every local search happens.
When something breaks
A £199 builder site
A help centre article and a support queue.
A Look North website
Website Care at £59 a month: monitoring, backups, updates, and a person who answers.
If the upfront cost is the blocker rather than the quality, we do a no upfront option at £199 a month on a 24 month term. That is not a builder subscription. It is a real site built for your trade, with hosting, Website Care and the AI receptionist included, live in 5 working days. The difference between that and a £199 builder site is the difference between renting a van and renting a parking space.
What the difference buys
Not features. The things that change how much work comes in.
A missed call is a customer ringing your competitor. The AI receptionist picks up 24/7, qualifies the job and texts you. Most trades win back more than the cost of the whole website in the first few months.
One page cannot rank for eight services across twelve towns. We build a page for each, so you show up for the specific job someone is searching for right now.
Not "how much for a bathroom?" but property type, scale, access, timing and photos. You quote accurately, first, without a site visit.
A review request after every job. In a year you have the review count competitors cannot catch up with, and reviews are the last thing a customer checks before calling.
Copywriting for every page is included. No blank boxes, no writing your own service descriptions at 11pm, no page that sounds like everyone else.
Call tracking and conversion tracking show which clicks turned into jobs. You stop guessing which half of the marketing worked.
The Marketing Coach turns a strategy into weekly jobs small enough to actually finish. That is why our sites are still growing a year later.
Code, domain, hosting, content and your Google Business Profile. Nothing switches off if you leave, because nothing was rented to you.
If a basic presence is all you need, a builder is the sensible choice and we will say so. If you want the phone to ring more often, that is what we build. Get a fixed price.
FAQ
Price, timescales and ownership, answered for a roofer.
Where we work
We build local landing pages for every town you cover. These are the areas we work in most often.
References
The bodies and tools a roofer deals with, plus where to go next on our site.
External sites open in a new tab. We link to primary sources and accreditation bodies only.
Also built for
Closest to roofers in how they win work. Each gets its own page, quote form and set of searches.
Looking for a different sector? See all sectors we build for, or tell us your trade and we will quote for it.
Next step
Tell us the roofer work you want more of and the towns you cover. We will send back a real number with a scope attached, not a range.
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